Invalidity dossier
US 10134054
Condition-based, privacy-sensitive media property selection method of directing electronic, profile-based advertisements to other internet media properties
Current assignee: Almondnet Inc
Added 4/29/2026, 1:40:24 AM
Active provider: Google · gemini-2.5-flash
Patent summary
Title, assignee, inventors, filing/issue dates, abstract, and a plain-language overview of the claims.
Analysis of U.S. Patent No. 10,134,054
Report Date: April 26, 2026
This report provides a concise summary of United States Patent 10,134,054, including its key bibliographic information and a plain-language overview of its independent claims. A search of the United States Patent and Trademark Office (USPTO) database was conducted for authoritative information. Additionally, the 2026 dockets for the Court of Appeals for the Federal Circuit (CAFC) were checked for any litigation related to this patent.
Bibliographic Information:
- Title: Condition-based, privacy-sensitive media property selection method of directing electronic, profile-based advertisements to other internet media properties
- Assignee: Almondnet Inc.
- Inventor: Roy Shkedi
- Filing Date: November 27, 2017
- Issue Date: November 20, 2018
- Abstract: An automatic system facilitates selection of media properties on which to display an advertisement, responsive to a profile collected on a first media property, where a behavioral-targeting company calculates expected profit for an ad correlated with the profile and arranges for the visitor to be tagged with a tag readable by the selected media property. The profit can be calculated by deducting, from the revenues that are expected to be generated from an ad delivered based on the collected profile, at least the price of ad space at a media property where the BT company might like to deliver ads to the profiled visitor. When the calculated profit is positive (i.e., not a loss), the BT company arranges for the visitor to be tagged with a tag readable by the selected media property through which the BT company expects to profit.
Litigation Status:
A search of the CAFC dockets for 2026 did not reveal any cases specifically involving U.S. Patent 10,134,054. This does not definitively mean no litigation exists, as cases could be at the district court level or filed under a different name. However, as of this date, no relevant litigation appears before the Federal Circuit.
Plain-Language Overview of Independent Claims
U.S. Patent 10,134,054 has three independent claims: claim 1 (a method), claim 6 (a computer system), and claim 11 (an article of manufacture). The core invention across all independent claims is a method for a first company's computer system to manage targeted advertising through a second, unaffiliated company's advertising network.
Independent Claim 1 (Method):
This claim outlines a process where a first computer system, triggered by a person visiting a website, instructs a separate, second computer system to "tag" that person's device. This tag identifies the device as belonging to a user for whom the first system has profile information, but crucially, no actual profile data (like browsing history) is shared with the second system. The first system also sends a specific "condition" to the second system for that user. Later, when the user visits another website within the second system's advertising network, the second system checks if the condition is met. If it is, the user's device is redirected back to the first system, which then serves a targeted advertisement based on the private profile information it holds.
Independent Claim 6 (Computer System):
This claim describes a physical computer system (one or more computers) that is programmed to carry out the method described in claim 1. It details a system configured to:
- Cause a second, external system to tag a user's device without sharing their profile.
- Store the user's profile information.
- Send a specific condition for ad delivery to the second system.
- Receive a redirection from the second system when the condition is met and then serve a targeted ad based on the stored profile.
Independent Claim 11 (Article of Manufacture):
This claim covers a non-transitory, tangible medium (such as a hard drive or other storage device) that contains computer-readable instructions. When these instructions are executed by a computer system, they cause that system to perform the method outlined in claim 1. This is a common way to claim software that carries out a patented process.
Generated 4/29/2026, 1:40:39 AM