US 10360571

Summary of U.S. Patent 10,360,571

Title: Method for monitoring and analyzing behavior and uses thereof.

Assignee: Alpha Modus Corp.

Inventors: Michael Garel, Jim Wang.

Filing Date: July 18, 2014.

Issue Date: July 23, 2019.

Abstract: Systems for monitoring and analyzing behavior in various applications and uses thereof. Generally, the systems (and uses thereof) are for monitoring and analyzing consumer purchasing behavior in real-time to drive sales via engaging digital customer experiences. In embodiments, the disclosed system can include a retail store system that features and includes MAC address tracking, user eye tracking, object identification of goods on shelves, open API, advertising broker rules engine. In addition, the system can include a customer engagement with interactive output displays including displays with demographic intelligence, displays with demographics and MAC-panels throughout store at product, displays with demographics and MAC-single panel or few panels scattered throughout store, automated customer assistance at shelf, customer purchase at shelf.

Plain-Language Overview of Independent Claims:

This patent has three independent claims: claim 1, claim 19, and claim 36.

Claim 1: This claim describes a system for monitoring and analyzing the behavior of people in a specific location, such as a retail store. The system uses various "information monitoring devices" (like cameras and Wi-Fi sensors) to collect data. This data is then processed by a server running several software "modules." Key modules include a "demographic intelligence module" to determine characteristics like age and gender, and a "tracking module" to follow a person's movement within the location. The system is designed to link these two types of information to analyze a person's behavior in real-time.

Claim 19: This claim outlines a method for using the system described in claim 1. It involves using the information monitoring devices to gather information about a person, and then using the server's modules to analyze that information. At least one of these modules must be a demographic intelligence module and at least one must be a tracking module.

Claim 36: This claim covers a non-transitory computer-readable storage medium (like a hard drive or flash memory) that contains instructions for a computer to perform the method of claim 19. In essence, it claims the software that enables the system to function. This software, when run, will use monitoring devices to gather information about a person and then analyze it using the various modules, including at a minimum, a demographic intelligence and a tracking module.

CAFC Docket Search:

A search of the CAFC (Court of Appeals for the Federal Circuit) dockets for 2026 did not yield any specific results for US Patent 10,360,571. However, litigation involving this patent has been noted in other federal courts, such as the U.S. District Courts for the Western and Eastern Districts of Texas. For example, a case in the Western District of Texas between Alpha Modus, Corp. and Mood Media, LLC involving this patent and others in its family was dismissed in February 2026. There is no indication at this time that any of these district court cases have been appealed to the CAFC.

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Disclaimer: This summary is for informational purposes only and does not constitute legal advice. The legal status of the patent and the specifics of its claims should be verified with the USPTO and through legal counsel.