Company overview. Fuji Heavy Industries USA, Inc. ("FHI USA") was a wholly owned U.S. subsidiary of Fuji Heavy Industries Ltd. (FHI), the Tokyo-based maker of Subaru automobiles. FHI USA was established in September 1985 and based at Subaru Plaza, 2235 Route 70 West, Cherry Hill, New Jersey, co-located with Subaru of America. FHI's own Fact Book described its function as technical research on Subaru vehicles for the North American market and government relations, listing 57 employees as of March 2016. (A Bloomberg company record instead describes it as founded in 1985 in automobile retail; the two descriptions do not fully agree.) On April 1, 2017, when FHI renamed itself Subaru Corporation, Fuji Heavy Industries U.S.A., Inc. became North American Subaru Inc. Parent Subaru Corporation (TYO: 7270; OTC: FUJHY/FUJHF) reported FY-ended-March-2025 revenue of ¥4,685.8 billion and 37,866 consolidated employees. FHI USA's standalone revenue is not publicly disclosed.
Products / operations. FHI USA was not itself an automaker or merchant. It operated as a corporate technical and government-affairs arm; U.S. Subaru vehicles are distributed by Subaru of America, Inc. and assembled by Subaru of Indiana Automotive, Inc., both affiliates. It is an operating-company affiliate, not a shell licensor.
Patent-litigation posture. Operating company defending. In the tracked data FHI USA appears once, as a defendant, and never as a plaintiff (0 plaintiff / 1 defendant) — the profile of a product-side target of third-party patent suits, not an asserter.
Notable cases. Automotive Technologies International, Inc. v. Delphi Corporation et al. (E.D. Mich., filed 2008-03-11), a consolidated occupant-safety sensor case (2:08-cv-11048, consolidated with 10-cv-10647) before Judge Robert H. Cleland, later appealed to the Federal Circuit (2011-1292) and remanded for vacatur after settlement. ATI — a patent-holding company founded by inventor David S. Breed, which Stanford's NPE database categorizes as an individual-inventor-started/acquired-patent asserter — asserted patents on seat bladder/occupant-position sensors and airbag control against Delphi, GM, Ford, Volvo, Hyundai, Nissan, Mercedes-Benz and FHI USA; claims against FHI USA concerned Subaru vehicles using Delphi-supplied occupant-detection parts. ATI also filed related suits in the Eastern District of Texas and Delaware.