Lotame Solutions, Inc.

Lotame Solutions, Inc. is a technology company founded in 2006 and headquartered in Columbia, Maryland. In March 2025, it was acquired by Publicis Groupe and now operates as a division of Epsilon, Publicis's data marketing arm. While a subsidiary, it continues to be led by its founder and CEO, Andy Monfried. Sources estimate its employee count to be between 80 and 150 people.

Lotame is an operating company that provides data solutions for digital marketers, agencies, and publishers. Its main offerings are centered on collecting, organizing, and activating audience data for targeted advertising and customer engagement. Key products include the Spherical data collaboration platform, a data management platform (DMP), the Panorama ID for cookieless ad targeting, and a global data marketplace. The company's services enable audience creation and modeling, data enrichment, and identity resolution across various devices and platforms.

The company's patent litigation posture is that of an operating company defending its technology. Based on tracked cases, Lotame Solutions has been a defendant in one patent suit and has not been a plaintiff. This suit, AlmondNet, Inc. v. Lotame Solutions, Inc., was filed in the U.S. District Court for the District of Delaware in March 2024.

The case against Lotame was brought by AlmondNet, Inc., an advertising technology company that has also litigated against other major technology firms, including Amazon, Microsoft, and Meta, over patents related to targeted advertising. In a separate case, AlmondNet secured a significant jury verdict against Amazon involving some of the same patents asserted against Lotame. The acquisition by Publicis Groupe positions Lotame as a key component of Epsilon's large-scale identity and data services.