Asana, Inc.

Asana, Inc. ("Asana") is a Delaware-incorporated, San Francisco–headquartered software company founded on December 16, 2008, by Dustin Moskovitz and Justin Rosenstein. It is publicly traded on the New York Stock Exchange under the ticker ASAN, having gone public via direct listing on September 30, 2020 (reference price $21; opening trade $27, implying a valuation of roughly $4–5.5 billion at debut). Asana files with the SEC as a single operating and reportable segment. Per its most recent 10-K, it reported revenue of about $723.9 million for the fiscal year ended January 31, 2025, and employed roughly 1,800 people; trailing-twelve-month revenue has been reported near $770–835 million.

Products and operations. Asana operates a cloud-based work management platform sold by subscription. It describes the product as software for "human and AI coordination," allowing organizations to set and track goals, coordinate cross-functional work, automate workflows, and gain visibility into projects and strategic initiatives. Its sales mix spans self-serve and higher-priced subscription tiers (Advanced, Enterprise, Enterprise+), and it serves customers across technology, healthcare, financial services, retail, and government. It is an operating company, not a patent-holding shell.

Patent-litigation posture. The structured case data show one tracked matter, with Asana as defendant and zero as plaintiff — the profile of an operating company targeted by a third party rather than an active two-way litigant. The sole tracked case, Honeyman Cipher Solutions LLC v. Asana, Inc. (N.D. Tex., Case No. 3:20-cv-00928), was filed April 16, 2020, in the Northern District of Texas before Chief Judge Barbara M. G. Lynn.

Case context. Honeyman Cipher is characterized in RPX reporting as a non-practicing entity asserting U.S. Patent 5,991,399 — a former Intel patent that passed through Convera and H2 Partners to Plano Encryption Technologies, and then to Honeyman Cipher. The campaign targeted defendants' use of Apple's iTunes Connect and Google Android Developer Console to register and distribute mobile apps; Asana was one of six defendants sued on the same day across three districts. Asana's case was voluntarily dismissed without prejudice in June 2020. No merits ruling is reflected in the data, and no litigation against Asana beyond this single suit appears in the tracked set.